# Autumn

> Autumn is a New York-based deathcare startup that built what it called the world's first deathcare marketplace: a free platform that walks bereaved Americans through the tangle of tasks that follow a death - funerals, estates, probate, moving, grief - with step-by-step guides and a directory of more than 500,000 local providers like funeral homes, estate attorneys, financial planners and grief specialists. Launched in July 2022 with a $600,000 pre-seed round led by Bullish, the company made the process free for grieving families and earned revenue from providers who paid to be listed.

- **Founded:** 2022
- **Headquarters:** New York, New York, United States
- **Founders:** Daniel Shaw (Co-founder & CEO), Alex Nguyen (Co-founder & CTO)
- **Team size:** ~13 employees
- **Products:** Intelligent Guides, Local Providers Directory, Memorial Website Creator, Supportive Communities
- **Notable:** Launched what it billed as the world's first deathcare marketplace in July 2022., Aggregated more than 500,000 local after-death service providers into a single platform., Raised $600,000 pre-seed led by Bullish, with Great Oaks Venture Capital and Thumbtack CEO Marco Zappacosta participating.

## Products & services

- **Intelligent Guides** — Free, step-by-step guides covering the tasks that follow a death, from the moments immediately after through funeral planning, estate management, moving and probate.
- **Local Providers Directory** — A searchable marketplace of 500,000+ vetted local providers - funeral homes, estate attorneys, financial planners, appraisers, accountants and grief specialists - organized by location and need.
- **Memorial Website Creator** — Tools to build memorial and funeral pages, send invitations and manage RSVPs.
- **Supportive Communities** — A peer network connecting bereaved people so they can share and support one another through grief.

## Achievements

- Launched what it billed as the world's first deathcare marketplace in July 2022.
- Aggregated more than 500,000 local after-death service providers into a single platform.
- Raised $600,000 pre-seed led by Bullish, with Great Oaks Venture Capital and Thumbtack CEO Marco Zappacosta participating.
- Made complex end-of-life information freely accessible through step-by-step guides.

## Latest updates

- **2022-07** — Autumn launches the world's first deathcare marketplace with a $600K pre-seed round led by Bullish.
- **2022-08** — Rolled out Supportive Communities, a peer network for bereaved people.
- **2024-06** — Co-founder Daniel Shaw discussed simplifying life after loss on the Prime Life Podcast.

## Links

- Website: https://www.autumn.co
- LinkedIn: https://www.linkedin.com/company/autumn-co

---

Profile page: https://yespress.io/autumn
Published by YesPress — https://yespress.io
Last updated: 2026-07-07