# Aurate New York

> Aurate New York is a women-founded fine jewelry company selling contemporary gold, vermeil, silver, gemstone and diamond pieces through its own website and retail partners. After trying owned boutiques, it moved into Macy's and Helzberg Diamonds with exclusive collections, putting its designs in roughly 200 stores at launch without carrying the same store overhead.

- **Founded:** 2014
- **Headquarters:** New York, United States
- **Founders:** Sophie Kahn (Co-founder and CEO; design lead), Bouchra Ezzahraoui (Co-founder)
- **Products:** Aurate fine jewelry, Personalized and engagement jewelry, Audrey by Aurate, Laure by Aurate, Aurate x Frye
- **Notable:** Raised a $13 million Series A in 2019., Reached about 197 Macy's and Helzberg stores through its first wholesale launches in 2023., Introduced Frye's first fine jewelry collection in a 2025 collaboration.

## Products & services

- **Aurate fine jewelry** — Necklaces, bracelets, rings and earrings in recycled 14K or 18K gold, vermeil, sterling silver and platinum, with gemstones, pearls and mined or lab-grown diamonds.
- **Personalized and engagement jewelry** — Engraved pieces, birthstone jewelry and configurable engagement rings.
- **Audrey by Aurate** — Exclusive jewelry collection developed for Macy's stores and website.
- **Laure by Aurate** — Exclusive jewelry collection developed for Helzberg Diamonds stores and website.
- **Aurate x Frye** — Limited 14-piece jewelry collection drawing on Frye's heritage.
- **Aurate x Marilyn Monroe** — Licensed collection using pearls, colored stones and Hollywood references; a second volume appeared in 2026.

## Achievements

- Raised a $13 million Series A in 2019.
- Reached about 197 Macy's and Helzberg stores through its first wholesale launches in 2023.
- Introduced Frye's first fine jewelry collection in a 2025 collaboration.

## Latest updates

- **2026-06** — Aurate promoted the second Aurate x Marilyn Monroe collection on its LinkedIn page.
- **2025-03** — Aurate and Frye launched a 14-piece limited jewelry collection.
- **2023-08** — Aurate launched exclusive collections with Macy's and Helzberg Diamonds.

## Links

- Website: https://auratenewyork.com/
- LinkedIn: https://www.linkedin.com/company/aurate-new-york/
- Twitter/X: https://twitter.com/auratenewyork
- Instagram: https://www.instagram.com/auratenewyork/
- Facebook: https://www.facebook.com/auratenewyork/

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Profile page: https://yespress.io/aurate-new-york
Published by YesPress — https://yespress.io
Last updated: 2026-09-29