# Arun Srinivasan

> Arun Srinivasan is the co-founder and CEO of Clarisights, an enterprise marketing analytics company. His media-buying and customer-acquisition background informs a focus on granular, flexible reporting for marketers. Clarisights grew out of AdWyze and announced a $14 million Series A in October 2021.

- **Role:** Co-founder & CEO at Clarisights
- **Organizations:** Clarisights, AdWyze, Performetrics Media, bwin.party digital entertainment, Hostelworld, Zivame
- **Education:** Bachelor's degree in Commerce, St Mary's College, Executive Program in Business Management, Indian Institute of Management Calcutta
- **Known for:** Co-founded Clarisights, which serves enterprise marketing teams including Delivery Hero and HelloFresh., Announced a $14 million Series A for Clarisights in October 2021., Reported fourfold revenue growth over the preceding 12 months and profitability in the 2021 funding announcement.

## Career timeline

- **—** — Entered online advertising through a college internship at PartyGaming, according to his account.
- **2004** — Clarisights dates his early Facebook ad buying to 2004.
- **—** — Co-founded AdWyze with Ankur Gupta before focusing on reporting with Clarisights.
- **2017** — Published The Inflection Point for BI Platforms on LinkedIn in December; the company blog version is dated January 2018.
- **2020** — Says his first conversation with Delivery Hero marketing leader Filippo Gallignani took place in 2020.
- **2021** — Announced a $14 million Series A led by Sequoia Capital India on October 8.
- **2023** — Appeared on saas.unbound on September 26 to discuss product principles and enterprise customer requests.
- **2026** — Published The Marketing Data Plane: Why Chat Alone Won't Run Marketing Reporting on May 22.

## Achievements

- Co-founded Clarisights, which serves enterprise marketing teams including Delivery Hero and HelloFresh.
- Announced a $14 million Series A for Clarisights in October 2021.
- Reported fourfold revenue growth over the preceding 12 months and profitability in the 2021 funding announcement.

## Latest updates

- **2026-05** — Published his case for a Marketing Data Plane supporting AI reporting.
- **2025-08** — Published The Missing Middle, examining the operational reporting gap in performance marketing.
- **2025-07** — Published Marketing Data is Paying Your Fivetran Bills on LinkedIn.
- **2025-06** — A company article under his byline described its hiring process and growth from 12 to 70 people over several years.

## Links

- Website: https://clarisights.com/
- LinkedIn: https://www.linkedin.com/in/arun-srinivasan/

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Profile page: https://yespress.io/arun-srinivasan
Published by YesPress — https://yespress.io
Last updated: 2026-10-24