# Arik Flanders

> Arik Flanders is the chief marketing officer of Tyler Technologies, the Plano-based public-sector software company. After 14 years in global marketing leadership at Texas Instruments, he joined Tyler in October 2023 to run Marketing Shared Services and was promoted to CMO in January 2025. His remit spans product marketing, demand and lead generation, and brand management - the work of making complicated civic infrastructure understandable to the people who buy and use it.

- **Role:** Chief Marketing Officer at Tyler Technologies
- **Organizations:** Tyler Technologies, Texas Instruments, eSapp Consulting, Sarkes Tarzian
- **Education:** Bachelor's degree, Indiana University, Master of Business Administration, Ball State University
- **Known for:** Promoted to chief marketing officer of Tyler Technologies in January 2025, 15 months after joining the company., Improved Tyler Technologies' digital marketing operations, technology and data practices, brand awareness, and demand generation after joining in 2023., Built 14 years of progressively responsible global marketing management experience at Texas Instruments.

## Career timeline

- **Early career** — Held marketing roles at Sarkes Tarzian and later served as director of digital marketing at eSapp Consulting.
- **2009-2023** — Spent 14 years in progressively responsible global management roles at Texas Instruments, including director-level roles spanning digital marketing operations, brand marketing, digital media and advertising, analytics, and e-commerce.
- **2023-10** — Joined Tyler Technologies as vice president of Marketing Shared Services.
- **2025-01** — Promoted to chief marketing officer at Tyler Technologies, responsible for product marketing, demand and lead generation, and brand management.

## Achievements

- Promoted to chief marketing officer of Tyler Technologies in January 2025, 15 months after joining the company.
- Improved Tyler Technologies' digital marketing operations, technology and data practices, brand awareness, and demand generation after joining in 2023.
- Built 14 years of progressively responsible global marketing management experience at Texas Instruments.
- Led work across digital marketing operations, brand marketing, digital media and advertising, analytics, and e-commerce at Texas Instruments.

## Latest updates

- **2025-02** — Tyler's fourth-quarter earnings discussion highlighted Flanders's improvements to digital marketing operations, technology and data practices, and demand generation.
- **2025-01** — Flanders became chief marketing officer of Tyler Technologies, succeeding Samantha Crosby.

## Links

- Website: https://www.tylertech.com
- LinkedIn: https://www.linkedin.com/in/arikflanders

---

Profile page: https://yespress.io/arik-flanders
Published by YesPress — https://yespress.io
Last updated: 2026-08-14