# Ariel Chen

> Ariel Chen is the Jerusalem-based Israeli-American co-founder and CEO of Chargeflow. After running Babe Cosmetics with his brother Avia and encountering costly payment disputes, he co-founded a business focused on chargeback automation and prevention. His earlier experience includes ecommerce entrepreneurship and payments operations at MasterPos.

- **Role:** Co-Founder & CEO at Chargeflow
- **Organizations:** Chargeflow, Babe Cosmetics, MasterPos
- **Nationality:** Israeli-American
- **Known for:** Co-founded Chargeflow after operating an ecommerce brand with Avia Chen., Led Chargeflow through funding announcements totaling $49M including debt by November 2025., Built and sold Babe Cosmetics with his brother.

## Career timeline

- **Age 16** — Founded his first ecommerce company.
- **Before Chargeflow; dates unconfirmed** — Served for three years as an IDF technology unit chief; subsequently relocated to Florida and worked in merchant services and business operations.
- **Before Chargeflow; dates unconfirmed** — Served as COO at MasterPos and co-founded Babe Cosmetics with Avia Chen.
- **2021** — Co-founded Chargeflow with Avia Chen.
- **2023** — Chargeflow announced an $11M seed round led by OpenView and an earlier $3M round.
- **2025** — Chargeflow announced a $35M Series A package including a $10M debt facility.
- **2026** — Chargeflow expanded its board; Chen published on post-checkout risk in agentic commerce.

## Achievements

- Co-founded Chargeflow after operating an ecommerce brand with Avia Chen.
- Led Chargeflow through funding announcements totaling $49M including debt by November 2025.
- Built and sold Babe Cosmetics with his brother.

## Latest updates

- **2026-10** — Published Securing Agentic Commerce: Why Payment Is Just the Beginning, on post-checkout risk and purchase authorization.
- **2026-06** — Chargeflow announced the appointments of Scott Galit, Scott Maxwell and Natalie Refuah to its board.
- **2025-11** — Chargeflow announced a $35M Series A funding package led by Viola Growth, including a $10M debt facility, bringing stated total funding to $49M.

## Links

- Website: https://www.chargeflow.io/authors/ariel-chen
- LinkedIn: https://www.linkedin.com/in/ariellchen/

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Profile page: https://yespress.io/ariel-chen
Published by YesPress — https://yespress.io
Last updated: 2026-10-20