# Ari Evans

> Ari Evans is the founder and CEO of Maestro, the Los Angeles-based white-label live streaming and interactive video platform he started in 2015. He built Maestro on a simple conviction: creators and rights holders should own their audiences and data instead of renting them from algorithm-driven giants. The platform powers interactive streams, monetization and analytics for clients ranging from Billie Eilish and Post Malone to Epic Games, PlayStation and ViacomCBS, and counts Sony Music among its investors. A former Zynga product manager who ran CityVille at its peak, Evans frames the creator economy as the biggest job-creation engine since the Industrial Revolution.

- **Role:** Founder & CEO at Maestro
- **Organizations:** Maestro (Maestro Interactive Inc.), Zynga, Goldman Sachs
- **Nationality:** American
- **Education:** B.S. in Information Science, Systems & Technology (College of Engineering), Cornell University, M.S. in Management Science & Engineering (product management focus), Stanford University
- **Known for:** Founded and leads Maestro, a white-label live streaming and interactive video platform used by enterprise clients, Onboarded major clients including PlayStation, Microsoft, ESL, Epic Games, ViacomCBS, Pandora and Apple, Powered streams for artists such as Billie Eilish, Post Malone, Tim McGraw, Twenty One Pilots and Lady Gaga

## Career timeline

- **age 12** — Started his first business selling on eBay
- **early career** — Worked at Goldman Sachs
- **Zynga era** — Product manager on CityVille, the most popular game on Facebook, with 20M+ daily active users; integrated Fortune 100 brands
- **2015** — Founded Maestro in Los Angeles
- **2016** — Maestro launched, partnering with major music festivals and pioneering interactive chat in streams
- **2019** — Expanded into gaming and esports; signed clients including Pandora and Epic Games
- **2020** — Pandemic accelerated growth; team grew from 15 to 75; revenue tripled; clients included Billie Eilish, Twenty One Pilots, Lady Gaga, Apple
- **2021** — Sony Music Entertainment invested $15M; total funding reached roughly $22M
- **2025** — Most recent raise (Series B) as of March 2025

## Achievements

- Founded and leads Maestro, a white-label live streaming and interactive video platform used by enterprise clients
- Onboarded major clients including PlayStation, Microsoft, ESL, Epic Games, ViacomCBS, Pandora and Apple
- Powered streams for artists such as Billie Eilish, Post Malone, Tim McGraw, Twenty One Pilots and Lady Gaga
- Worked with sports properties including the Dallas Cowboys, Golden State Warriors and CBS (PGA Championship)
- Secured a $15M investment from Sony Music Entertainment in 2021
- Reported over 1 million unique purchasers since April 2020 and $12M+ paid out to creators
- Holds patents on personalization overlays for interactive streaming

## Latest updates

- **2025-03** — Maestro's most recent funding round (Series B) closed, per company data.

## Links

- Website: https://maestro.io
- LinkedIn: http://www.linkedin.com/in/ari-evans

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Profile page: https://yespress.io/ari-evans
Published by YesPress — https://yespress.io
Last updated: 2026-06-14