# Appleton Creative

> Appleton Creative is a woman-owned, full-service marketing and advertising agency in Orlando that combines strategy, branding, websites, digital campaigns, media, public relations, environmental design and in-house video. Its distinguishing habit is to treat an agency as civic infrastructure as well as a vendor: long client relationships, measurable multi-channel campaigns and an office gallery devoted to community causes rather than its own awards.

- **Founded:** 1993
- **Headquarters:** Orlando, United States
- **Founders:** Diana LaRue (CEO and Principal)
- **Products:** Strategic planning and brand development, Digital marketing and analytics, Website and application development, Video, animation and photography, Traditional advertising, media and public relations
- **Notable:** WBENC-certified woman-owned business., Named among Orlando's Best Places to Work for six consecutive years in company materials., Diana LaRue received the AAF Orlando Silver Medal in 2017 and Orlando Business Journal's Woman Business Owner of the Year honor in 2013.

## Products & services

- **Strategic planning and brand development** — Research, discovery, SWOT analysis, positioning, messaging, brand identity and brand guidelines.
- **Digital marketing and analytics** — Search, social, email, content, paid digital campaigns, landing pages, optimization and campaign reporting.
- **Website and application development** — Responsive websites, ecommerce experiences, portals, user experience design, SEO and ongoing optimization.
- **Video, animation and photography** — In-house concepting, production, interviews, editing, animation and brand films.
- **Traditional advertising, media and public relations** — Print, outdoor, direct mail, media planning and buying, earned media, event support and reputation-building campaigns.
- **Environmental and experiential branding** — Trade-show displays, office graphics, interactive installations, events and branded physical spaces.

## Achievements

- WBENC-certified woman-owned business.
- Named among Orlando's Best Places to Work for six consecutive years in company materials.
- Diana LaRue received the AAF Orlando Silver Medal in 2017 and Orlando Business Journal's Woman Business Owner of the Year honor in 2013.
- Won an ADDY for the Sam Flax social media campaign built around humorous reinterpretations of classic art.
- Created a Pet Alliance campaign associated with 7,111 adoptions in 2018, more than double the annual average cited by the agency.
- A case-study campaign for the Orlando Regional REALTOR Association reported 7.67 million in total digital reach and more than 25,000 website visits.
- A strategic digital campaign publicly reported exceeding its qualified-lead conversion goal by 253%.

## Latest updates

- **2026-02** — A Wilton Drive Improvement District agenda documented Appleton's continuing website, social media and analytics work during the vendor transition period.
- **2025** — Produced four videos for Christian Service Center's annual banquet: a brand mission film and three award-recipient profiles.
- **2024** — Published an updated company overview emphasizing integrated advertising, communications, public relations and digital work for clients including Orlando Health, UCF, Cogent Bank and ORRA.
- **2024-04** — The agency's Sam Flax social media campaign was recognized with an ADDY Award.

## Links

- Website: https://appletoncreative.com/
- LinkedIn: https://www.linkedin.com/company/appleton-creative/
- Twitter/X: https://x.com/AppltnCre8ve
- YouTube: https://www.youtube.com/user/AppltnCre8ve
- Instagram: https://www.instagram.com/appletoncreative/
- Facebook: https://www.facebook.com/appletoncreative/

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Profile page: https://yespress.io/appleton-creative
Published by YesPress — https://yespress.io
Last updated: 2026-09-21