# Androvett Legal Media & Marketing

> Androvett Legal Media & Marketing is a Dallas-founded communications agency built specifically for lawyers, law firms, professional-services businesses and high-stakes disputes. Founded in 1995 by lawyer-turned-investigative-reporter Mike Androvett and led since April 2025 by CEO Scott Parks, it combines newsroom instincts, legal-industry fluency, creative services and measurable digital acquisition across public relations, litigation communications, branding, websites, advertising and lead generation.

- **Founded:** 1995
- **Headquarters:** Dallas, United States
- **Founders:** Mike Androvett (Founder and Chairman)
- **Products:** Public relations and media strategy, Litigation and crisis communications, Branding, advertising and creative, Websites, content and digital marketing, Targeted lead generation
- **Notable:** Texas Lawyer readers selected Androvett as the best public relations firm for the Dallas legal community from 2013 through 2019., The firm received Best PR Firm honors in both Dallas and Houston for eight consecutive years through 2020 in Texas Lawyer's Best Of awards., Founder Mike Androvett was inducted into the Texas Lawyer Hall of Fame in 2016.

## Products & services

- **Public relations and media strategy** — Media relations, press releases, expert positioning, media training, podcast production and strategic counsel for attorneys, firms and professional-services organizations.
- **Litigation and crisis communications** — Message development, interview preparation, reputation management and rapid-response communications for disputes, investigations and organizational crises.
- **Branding, advertising and creative** — Brand strategy, names, visual identities, advertising, brochures, print collateral, video and campaign creative designed for regulated professional services.
- **Websites, content and digital marketing** — Website strategy and development, SEO, content marketing, email, social media, paid digital campaigns and analytics.
- **Targeted lead generation** — Research-led case acquisition using digital, broadcast, print, email and grassroots channels, with ongoing campaign optimization against cost per lead and cost per acquired case.
- **Texas attorney advertising compliance** — Guidance on State Bar advertising-review requirements and truth-in-advertising rules, informed by director Pat Rafferty's service on the State Bar of Texas Advertising Review Committee.

## Achievements

- Texas Lawyer readers selected Androvett as the best public relations firm for the Dallas legal community from 2013 through 2019.
- The firm received Best PR Firm honors in both Dallas and Houston for eight consecutive years through 2020 in Texas Lawyer's Best Of awards.
- Founder Mike Androvett was inducted into the Texas Lawyer Hall of Fame in 2016.
- Mike Androvett was named to D CEO's Dallas 500 for 2020 among North Texas PR and marketing leaders.
- Mike Androvett and Pat Rafferty have been recognized by Lawdragon among leading legal consultants and strategists.
- A disclosed mass-tort campaign generated 857 leads and more than 150 engaged cases from an $80,000 media spend over 18 months.
- The agency expanded from Dallas and Houston into Austin in 2021 and now also lists a San Antonio office.

## Latest updates

- **2026-07** — Published a detailed guide to Texas attorney advertising rules, focusing on truthful claims, required review and practical compliance.
- **2026-04** — A Texas Lawbook profile revisited Mike Androvett's 45-year path through law, journalism and legal communications and detailed the firm's early clients and 2025 leadership handoff.
- **2026-01** — Published a playbook for helping law firms earn citations in AI search systems through structured, authoritative content and testing.
- **2025-09** — Marked 30 years in legal marketing with an essay on the shift from reporter-controlled visibility to direct publishing and AI-mediated discovery.
- **2025-04** — Scott Parks became chief executive officer; founder Mike Androvett moved to chairman and retained responsibility for strategic initiatives and talent acquisition.

## Links

- Website: https://androvett.com
- LinkedIn: https://www.linkedin.com/company/androvett-legal-media-marketing
- Twitter/X: https://twitter.com/androvettlegal
- Facebook: https://facebook.com/pages/refname/91767443910

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Profile page: https://yespress.io/androvett-legal-media-and-marketing
Published by YesPress — https://yespress.io
Last updated: 2026-09-22