# Andrew Vrbas

> Andrew Vrbas is the CEO and co-founder of Pacha Soap Co., the Hastings, Nebraska bath and body manufacturer he built with his wife and fellow Hastings College graduate Abi Vrbas. An idea formed while he volunteered in Peru became a dorm-room soap experiment, then a national consumer brand. His most consistent theme is that impact should be designed into the economics of a business - through local jobs, direct sourcing and long-term supplier relationships - rather than left as a donation after the sale.

- **Role:** CEO and Co-Founder at Pacha Soap Co.
- **Organizations:** Pacha Soap Co., Hastings College
- **Education:** Hastings College
- **Known for:** Co-founded Pacha Soap Co. and grew it from a college soap experiment into a bath, body and home-fragrance manufacturer with more than 100 employees reported in 2025., Accepted Whole Foods Market's Supplier Award for Outstanding Innovation for 2016 with co-founder Abi Vrbas., Received Hastings College's 2017 Young Alumni Award with Abi Vrbas.

## Career timeline

- **2010** — Volunteered in Peru while attending Hastings College; the experience prompted the idea that became Pacha Soap.
- **2012** — Graduated from Hastings College and worked on Pacha full time.
- **2013** — Founded Pacha Soap Co. with Abi Vrbas in Hastings, Nebraska; the team also distributed 1,200 bars and taught handwashing at remote schools in Peru.
- **2016** — Pacha's Froth Bomb innovation earned Whole Foods Market's Supplier Award for Outstanding Innovation for 2016.
- **2017** — Andrew and Abi Vrbas received Hastings College's Young Alumni Award.
- **2019** — Reported that Pacha employed about 70 people and had distributed more than five million locally made bars through school handwashing programs in East Africa.
- **2020** — Pacha organized production and free distribution of 18,000 bottles of hand sanitizer for hospitals, nursing homes and first responders.
- **2022** — Pacha merged with Hand in Hand and received a minority investment from Bain Capital Double Impact.
- **2024** — Spoke at Natural Products Expo West about regenerative supply chains; Pacha also secured senior debt financing from SG Credit Partners for growth.
- **2025** — Remained CEO as Pacha refreshed its main line and introduced Foxly for younger natural-grocery consumers.

## Achievements

- Co-founded Pacha Soap Co. and grew it from a college soap experiment into a bath, body and home-fragrance manufacturer with more than 100 employees reported in 2025.
- Accepted Whole Foods Market's Supplier Award for Outstanding Innovation for 2016 with co-founder Abi Vrbas.
- Received Hastings College's 2017 Young Alumni Award with Abi Vrbas.
- Helped build local-production and handwashing programs that had distributed more than five million bars of soap in East Africa by 2019, according to his televised interview.
- Directed Pacha's 2020 response that produced 18,000 bottles of sanitizer for frontline institutions.
- Participated in a 2024 Expo West panel on regenerative supply chains and soil health.

## Latest updates

- **2025-11** — Pacha rolled out a nature-inspired rebrand and launched Foxly in 500 Whole Foods stores; Andrew Vrbas remained CEO as the company reported more than 100 employees.
- **2024-07** — SG Credit Partners announced a senior debt investment to support Pacha's continued growth.
- **2024-03** — Vrbas joined an Expo West panel on regenerative supply chains and ingredient integrity.

## Links

- Website: https://pachasoap.com
- LinkedIn: https://www.linkedin.com/in/andrew-vrbas-8a897228
- Twitter/X: https://twitter.com/pachasoap
- Instagram: https://instagram.com/pachasoap
- Facebook: https://facebook.com/pachasoap
- TikTok: https://www.tiktok.com/@pachasoapco

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Profile page: https://yespress.io/andrew-vrbas
Published by YesPress — https://yespress.io
Last updated: 2026-08-26