# Andrew Sneyd

> Andrew Sneyd is NRG Energy's chief marketing officer, a New York-based marketing executive whose career has moved from Kraft and Budweiser to Priceline, FanDuel and now the intersection of consumer energy and smart-home technology. He is known publicly for treating marketing as a balance of art, science and operating discipline, and for turning major cultural moments - especially the Super Bowl - into participatory brand experiences.

- **Role:** Chief Marketing Officer at NRG Energy
- **Organizations:** NRG Energy, Maplemark Consulting, Simpactful, FanDuel Group, Priceline, Anheuser-Busch InBev, Labatt Breweries of Canada, Kraft Foods, Queen's University
- **Nationality:** Canadian
- **Education:** Bachelor of Commerce, Queen's University
- **Known for:** Led global marketing for Budweiser and helped create award-winning Super Bowl advertising., At Priceline, used customer insight to help reignite sales and spearheaded the Every Trip Is a Big Deal campaign., Expanded from FanDuel's brand leadership into an executive remit covering marketing, media, customer engagement and marketing operations.

## Career timeline

- **1995-2002** — Held brand-management positions at Kraft Foods.
- **2000s-2016** — Held marketing leadership roles at Labatt and Anheuser-Busch InBev, later leading global marketing for Budweiser.
- **2017-2020** — Served as vice president of brand marketing and strategy at Priceline and led the Every Trip Is a Big Deal campaign.
- **2020-2022** — Joined FanDuel, initially leading brand work and later serving as senior vice president of brand.
- **2022-2025** — Promoted to executive vice president of marketing at FanDuel, overseeing marketing, media, customer engagement and marketing operations.
- **2023-2025** — Helped lead FanDuel's Kick of Destiny Super Bowl franchise, beginning with Rob Gronkowski and later featuring Peyton and Eli Manning.
- **2026** — Launched Maplemark Consulting and partnered with the Simpactful network after leaving FanDuel.
- **2026** — Returned to Queen's University as a guest speaker in brand management and marketing analytics classes.
- **2026** — Joined NRG Energy as chief marketing officer.

## Achievements

- Led global marketing for Budweiser and helped create award-winning Super Bowl advertising.
- At Priceline, used customer insight to help reignite sales and spearheaded the Every Trip Is a Big Deal campaign.
- Expanded from FanDuel's brand leadership into an executive remit covering marketing, media, customer engagement and marketing operations.
- Helped develop FanDuel's Kick of Destiny into a multiyear Super Bowl campaign built around live participation.
- Served as a member representative on the American Gaming Association's responsible marketing Code Compliance Review Board.

## Latest updates

- **2026-07** — Announced that he had joined NRG Energy as chief marketing officer, focused on the intersection of energy, smart-home technology and customer experience.
- **2026-05** — Returned to Queen's University as a guest speaker in brand management and marketing analytics classes.
- **2026-04** — Announced Maplemark Consulting and a partnership with the Simpactful network after leaving FanDuel.

## Links

- Website: https://www.nrg.com
- LinkedIn: https://www.linkedin.com/in/andrew-sneyd

---

Profile page: https://yespress.io/andrew-sneyd
Published by YesPress — https://yespress.io
Last updated: 2026-08-14