# Andrea Campos

> Andrea Campos is the Mexican founder and CEO of Yana, a consumer app that grew from a manually tested conversational prototype into a multilingual AI companion used at global scale. A self-taught programmer with an early background in entertainment business, she has led Yana through crowdfunding, accelerator programs, venture financing, an App Store-driven breakout, and a technical transition from scripted decision trees to generative AI.

- **Role:** Founder and CEO at Yana
- **Organizations:** Yana, 500 Startups Latinoamérica, Startup School Online
- **Nationality:** Mexican
- **Education:** Startup program, Startup School Online, Entertainment Business Management studies
- **Known for:** Founded Yana in 2017 and grew it into a globally available consumer app., Reached roughly one million users within two weeks of an October 2020 App Store feature., Raised a $1.5 million funding round led by ALLVP in 2021 after earlier backing from 500 Startups, Magma Partners and Hustle Fund.

## Career timeline

- **2017** — Founded Yana and began testing an early conversational prototype.
- **2018** — Completed Startup School Online.
- **2019** — After two developer setbacks, rebuilt the chatbot herself using a no-code platform and tested it with about 700 people.
- **2020-03** — Launched Yana publicly as a standalone mobile app during the first week of Mexico's pandemic restrictions.
- **2020-10** — An App Store feature helped Yana grow from about 80,000 users to one million in two weeks.
- **2021** — Raised a $1.5 million round led by ALLVP after earlier backing from 500 Startups, Magma Partners and Hustle Fund.
- **2022** — Featured by Apple among Hispanic and Latin app creators; Yana had passed 10 million organic downloads.
- **2023** — Introduced a GPT-powered chatbot in private beta and began the transition from decision trees to generative AI.
- **2024** — Expanded Yana into English and the United States; Rest of World reported 15 million users and more than two billion interaction data points.
- **2025** — Reported 17 million downloads, four-language availability and 2.3 billion messages; began spending extended time in San Francisco.
- **2026** — Yana's website announced that a new, more personal product chapter was in development while the current app remained available.

## Achievements

- Founded Yana in 2017 and grew it into a globally available consumer app.
- Reached roughly one million users within two weeks of an October 2020 App Store feature.
- Raised a $1.5 million funding round led by ALLVP in 2021 after earlier backing from 500 Startups, Magma Partners and Hustle Fund.
- Built an audience of more than 10 million downloads without paid marketing, according to her 2022 interview with the U.S. Chamber of Commerce.
- Named a Forbes México '30 Promesas de los Negocios' honoree in 2024.
- Received the 2021 Quintana Roo State Youth Award distinction for entrepreneurship.
- Received Globant Awards Rising Star recognition in Mexico and globally in 2020.
- Yana appeared in HolonIQ's Latin America Health Tech 50 in 2022 and 2023.

## Latest updates

- **2026-08** — Yana's website says a new, gentler and more personal product chapter is coming while the existing app remains available.
- **2026-06** — Campos highlighted Yana's inclusion in a new landscape report on conversational AI companies.
- **2025-12** — Campos said she had begun spending extended time in San Francisco and planned to stay longer to participate more deeply in the founder ecosystem.
- **2025-06** — Campos reported that Yana was available in four languages, had passed 2.3 billion messages and had reached global distribution.

## Links

- Website: https://yana.ai
- LinkedIn: https://www.linkedin.com/in/andrea-campos-guerra
- Twitter/X: https://twitter.com/yana_mexico
- YouTube: https://www.youtube.com/watch?v=R49Bn4I1seE
- Instagram: https://www.instagram.com/yana.oficial/
- Facebook: https://facebook.com/yanamexico
- TikTok: https://www.tiktok.com/@yana.oficial

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Profile page: https://yespress.io/andrea-campos
Published by YesPress — https://yespress.io
Last updated: 2026-08-22