# Ananth Narayanan

> Ananth Narayanan is the Bengaluru-based founder and CEO of BRND.ME, formerly Mensa Brands. An engineer turned McKinsey senior partner and Myntra chief executive, he is building a focused portfolio of Indian-origin consumer brands for international markets.

- **Role:** Founder and CEO, BRND.ME (formerly Mensa Brands)
- **Organizations:** BRND.ME (formerly Mensa Brands), Myntra, Jabong, Medlife, McKinsey & Company
- **Nationality:** Indian
- **Education:** Bachelor of Engineering, Mechanical Engineering, University of Madras / Sri Venkateswara College of Engineering, Master’s, Industrial Engineering and Operations Research, University of Michigan
- **Known for:** Led Myntra through several-fold growth during his tenure, according to his own account and alumni profile., Founded Mensa Brands, which reached a billion-dollar valuation within six months of incorporation, according to Inc42., Reported BRND.ME was generating cash at TechSparks 2025.

## Career timeline

- **2000** — Joined McKinsey & Company as a manufacturing business analyst in Cleveland.
- **2002-2005** — Worked in China and helped build McKinsey’s global sourcing work.
- **2015** — Became CEO of Myntra; later oversaw Jabong integration.
- **2019** — Joined Medlife as co-founder and CEO.
- **2021** — Founded Mensa Brands in Bengaluru.
- **2025** — Mensa Brands adopted the BRND.ME name.
- **2026** — Described a sharper focus on four core brands and plans for global growth.

## Achievements

- Led Myntra through several-fold growth during his tenure, according to his own account and alumni profile.
- Founded Mensa Brands, which reached a billion-dollar valuation within six months of incorporation, according to Inc42.
- Reported BRND.ME was generating cash at TechSparks 2025.
- Named among India’s 40 Under 40 Hottest Business Leaders in 2014, according to the University of Michigan.

## Latest updates

- **2026-06** — Said BRND.ME had an approximately $200 million annual revenue run rate and was generating cash; discussed global brand ambitions.
- **2026-02** — Described focus on four core brands and expected FY26 revenue of ₹1,600-1,700 crore in an Inc42 interview.
- **2025-11** — Said BRND.ME was generating cash and was working to move its domicile to India ahead of a possible IPO.

## Links

- Website: https://brnd.me/
- LinkedIn: https://www.linkedin.com/in/ananth-narayanan1/
- Twitter/X: https://x.com/ANarayanan24
- Instagram: https://www.instagram.com/narayanan.ananth/

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Profile page: https://yespress.io/ananth-narayanan
Published by YesPress — https://yespress.io
Last updated: 2026-09-29
