# Anabel Perez

> Anabel Perez is the Miami-based co-founder, founding CEO and board member of NovoPayment. A former senior vice president at Venezolano de Crédito, she built a career in digital payments and financial infrastructure across the Americas and now advises fintech businesses, investment firms and Endeavor entrepreneurs.

- **Role:** Co-founder and Board Member at NovoPayment
- **Organizations:** NovoPayment, Endeavor, Endeavor Miami, Forbes Finance Council, Venezolano de Crédito, City of Coral Gables Innovation Council
- **From:** Caracas, Venezuela
- **Nationality:** Venezuelan
- **Education:** Law, Universidad Católica Andrés Bello, Marketing / Marketing Management studies, IESA, Executive education, Stanford-Endeavor Innovation & Growth Program, Stanford Graduate School of Business
- **Known for:** First Hispanic-American woman recipient of the Paybefore Industry Achievement Award, received in 2011., Selected as an Endeavor Entrepreneur in 2014., First Endeavor Entrepreneur to join Endeavor Miami’s board, in June 2018.

## Career timeline

- **Before NovoPayment** — Rose to senior vice president at Venezolano de Crédito; led more than 1,000 employees and was the only woman on its executive board.
- **2004** — NovoPayment origins in Caracas, following a project inside a bank.
- **2007** — NovoPayment established Miami headquarters; later company biographies use 2007 as the founding year.
- **2011** — Received the Paybefore Industry Achievement Award.
- **2014** — Selected as an Endeavor Entrepreneur in December.
- **2018** — Joined Endeavor Miami’s board in June, the first Endeavor Entrepreneur on the local board.
- **2022** — NovoPayment announced a $19 million first institutional raise.
- **2024** — Morgan Stanley Expansion Capital announced a $20 million investment on November 12.
- **By 2026** — Serving as co-founder and board member after leaving the CEO role, while advising fintech companies and mentoring entrepreneurs.

## Achievements

- First Hispanic-American woman recipient of the Paybefore Industry Achievement Award, received in 2011.
- Selected as an Endeavor Entrepreneur in 2014.
- First Endeavor Entrepreneur to join Endeavor Miami’s board, in June 2018.
- Led NovoPayment through its first institutional fundraising, announced at $19 million in 2022.
- NovoPayment served 15 markets across Latin America, the Caribbean and the United States by November 2024.

## Latest updates

- **2026-03** — Endeavor Miami profiled her as NovoPayment co-founder, former CEO and board member, describing advisory work for fintech companies and investment firms and mentoring for Endeavor entrepreneurs.
- **2024-11** — NovoPayment received a $20 million investment from Morgan Stanley Expansion Capital while Perez was CEO.

## Links

- Website: https://novopayment.com/
- LinkedIn: https://www.linkedin.com/in/perezanabel
- Twitter/X: https://twitter.com/apfintech

---

Profile page: https://yespress.io/anabel-perez
Published by YesPress — https://yespress.io
Last updated: 2026-10-25
