# Alys Reynders

> Alys Reynders is a Boston-area enterprise-software marketing executive and six-time chief marketing officer. After beginning in corporate communications, she moved through senior roles at Geac, PeopleFluent, Salary.com, Definitive Healthcare, D2L and IRIS Software Group before joining Quickbase as CMO in May 2025. Her public record is defined by repeated go-to-market and brand-building assignments, D2L's 2021 IPO and brand refresh, an Aragon Research Women in Technology Award for Marketing, and sustained board and mentoring work.

- **Role:** Chief Marketing Officer at Quickbase
- **Organizations:** Quickbase, IRIS Software Group, D2L, Definitive Healthcare, Salary.com, PeopleFluent, MDLive, Whistle Hill Group, Geac, Miller Consulting Group, IDG, Miller Shandwick Technologies, St. Mark's School, The Steppingstone Foundation, Boys & Girls Clubs
- **Education:** BA in English Literature, Hamilton College, St. Mark's School
- **Known for:** Received the Aragon Research 2021 Women in Technology Award for Marketing., Helped shape D2L's new brand identity and narrative, modernize digital marketing and lead-generation practices, and expand customer programs., Supported D2L's initial public offering on the Toronto Stock Exchange, completed in November 2021.

## Career timeline

- **1989** — Completed a BA in English Literature at Hamilton College.
- **1995-1998** — Served as a vice president at Miller Shandwick Technologies.
- **1998-1999** — Directed corporate communications at IDG.
- **1999-2002** — Worked as general manager and senior vice president at Miller Consulting Group.
- **2002-2006** — Led global communications and investor relations as a vice president at Geac.
- **2006-2008** — Founded and led Whistle Hill Group.
- **2008-2016** — Served as senior vice president and chief marketing officer at PeopleFluent.
- **2014-2021** — Served on the St. Mark's School Board of Trustees, chairing it from 2018 to 2021.
- **2015-2018** — Served on the board of MDLive.
- **2017-2018** — Served as chief marketing officer at Salary.com.
- **2018-2020** — Served as chief marketing officer at Definitive Healthcare.
- **2021-2023** — Served as chief marketing officer at D2L; supported its brand refresh, go-to-market modernization and November 2021 Toronto Stock Exchange IPO.
- **2023-2025** — Served as chief marketing officer at IRIS Software Group, with a remit spanning global expansion, digital marketing, sales and brand awareness.
- **2025-present** — Joined Quickbase as chief marketing officer to lead global marketing, strengthen market presence, accelerate pipeline and deepen customer connections.

## Achievements

- Received the Aragon Research 2021 Women in Technology Award for Marketing.
- Helped shape D2L's new brand identity and narrative, modernize digital marketing and lead-generation practices, and expand customer programs.
- Supported D2L's initial public offering on the Toronto Stock Exchange, completed in November 2021.
- Reached six chief marketing officer appointments across enterprise and SMB B2B SaaS companies.
- Chaired the St. Mark's School Board of Trustees from 2018 to 2021 after joining the board in 2014.

## Latest updates

- **2026-08** — Commented publicly on the variable economics of voice and agentic AI, noting that real callers may ramble, change topics or need more attention than text users.
- **2026-02** — Appeared on Quickbase's current executive leadership roster as Chief Marketing Officer.
- **2025-05** — Joined Quickbase as Chief Marketing Officer, taking responsibility for its global marketing organization.

## Links

- Website: https://www.quickbase.com
- LinkedIn: https://www.linkedin.com/in/alys-reynders-9682a33b

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Profile page: https://yespress.io/alys-reynders
Published by YesPress — https://yespress.io
Last updated: 2026-09-02