# Alta Equipment Company

> Alta Equipment Company is an equipment dealership business within publicly traded Alta Equipment Group Inc. It sells, rents, services, and supplies parts for material handling and construction machinery, with related warehouse automation and environmental processing operations across the United States and Canada.

- **Founded:** 1984
- **Headquarters:** Livonia, United States
- **Founders:** Steve Greenawalt (Founder)
- **Products:** Material handling equipment, Construction equipment, Equipment rentals, Parts and service, PeakLogix warehouse integration
- **Notable:** Established in 1984 as a Detroit-area Yale forklift dealer., Entered construction equipment through the 2010 Wolverine Tractor & Equipment acquisition., Became publicly traded through a February 2020 business combination.

## Products & services

- **Material handling equipment** — New and used forklifts, lift trucks, warehouse equipment, batteries, and related solutions; brands include Hyster and Yale.
- **Construction equipment** — Earthmoving, paving, lifting, crushing and screening equipment; Volvo CE is among its manufacturer relationships, subject to territory.
- **Equipment rentals** — Equipment access for temporary needs with related parts and maintenance support.
- **Parts and service** — OEM parts, shop repairs, field service, fleet maintenance, operator training, and tire services.
- **PeakLogix warehouse integration** — Warehouse design, equipment and software integration, installation, training, and support; acquired June 2020.
- **Environmental equipment distribution** — Ecoverse distributes shredders, screens, composting and other environmental processing equipment through dealers.

## Achievements

- Established in 1984 as a Detroit-area Yale forklift dealer.
- Entered construction equipment through the 2010 Wolverine Tractor & Equipment acquisition.
- Became publicly traded through a February 2020 business combination.
- Expanded into Canada through Yale Industrial Trucks in 2022.
- Reported $547.7 million in consolidated parts and service revenue in 2025.

## Latest updates

- **2026-09** — Burris announced its recognition as a brand by Alta Equipment, continuing its transition following the October 2023 acquisition.
- **2026-08** — Ecoverse expanded its RMS relationship to include Roco aggregate equipment in Minnesota and Iowa.
- **2026-08** — Q2 group revenue was $475.5 million; net loss available to common stockholders was $8.2 million. Full-year adjusted EBITDA guidance was narrowed to $167.5 million-$177.5 million.
- **2026-02** — Reported FY2025 revenue of $1,835.9 million and net loss available to common stockholders of $83.3 million.

## Links

- Website: https://altg.com
- LinkedIn: https://www.linkedin.com/company/altaequipmentcompany
- Twitter/X: https://twitter.com/AltaEquipment
- YouTube: https://www.youtube.com/@altamaterialhandling
- Instagram: https://www.instagram.com/altamhcanada/
- Facebook: https://facebook.com/altaequipmentcompany/

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Published by YesPress — https://yespress.io
Last updated: 2026-10-23