# Alon Cohen

> Alon Cohen is the Israeli-born software engineer, entrepreneur, and co-founder who coded Houzz from a solution to his own difficult home renovation into a global home design platform. After serving as president from the company's inception and leading product development, he became Houzz CEO in January 2024, with a focus on Houzz Pro, practical AI tools, and making complicated construction workflows easier to manage.

- **Role:** Co-Founder and CEO at Houzz
- **Organizations:** Houzz, eBay, ProMIS Software Ltd., Israel Defense Forces
- **From:** Israel
- **Nationality:** Israeli
- **Education:** BSc in Mathematics and Computer Science, Tel Aviv University, MBA, Marketing, Tel Aviv University
- **Known for:** Co-founded Houzz and coded its initial product., Helped grow Houzz from a Palo Alto side project into a global platform serving more than 3 million building, remodeling, and design professionals and over 70 million homeowners and design enthusiasts, according to Houzz., Led Houzz product development as president from inception before becoming CEO in 2024.

## Career timeline

- **Before 2006** — Founded and served as CEO of ProMIS Software Ltd.; later held engineering leadership roles, including Senior Director of Engineering at eBay.
- **2006** — Bought and began renovating a 1955 ranch house in Palo Alto with Adi Tatarko; the difficult project exposed the problem that led to Houzz.
- **2009** — Co-founded Houzz with Tatarko as a side project and coded the initial product.
- **2010** — Houzz became a company; Cohen and Tatarko left their jobs to work on it full time.
- **2011** — Houzz partnered with Sequoia Capital.
- **2019** — Named a Carnegie Corporation of New York Great Immigrant.
- **2020** — Houzz launched Houzz Pro, extending from inspiration and professional discovery into business-management software.
- **2023** — Houzz announced Cohen's appointment as CEO, after he had served as president since inception and led product development.
- **2024** — Became Houzz CEO on January 1, with Adi Tatarko moving to executive chair.
- **2025** — Authored the foreword to Houzz's first U.S. State of AI in Construction and Design report, framing AI as a way to augment professional skill.

## Achievements

- Co-founded Houzz and coded its initial product.
- Helped grow Houzz from a Palo Alto side project into a global platform serving more than 3 million building, remodeling, and design professionals and over 70 million homeowners and design enthusiasts, according to Houzz.
- Led Houzz product development as president from inception before becoming CEO in 2024.
- Helped develop Houzz Pro into an all-in-one business management and marketing software platform for construction and design professionals.
- Named to Carnegie Corporation of New York's 2019 Great Immigrants cohort.

## Latest updates

- **2026-06** — During Cohen's tenure as CEO, Houzz Pro announced AI-powered mobile tools for project documentation and communication.
- **2025-11** — Houzz Pro introduced Contracts, bringing project agreements into the platform's workflow.
- **2025-08** — Houzz Pro introduced additional AutoMate AI tools aimed at expediting administrative work.
- **2025-07** — Cohen contributed the foreword to Houzz's inaugural U.S. State of AI in Construction and Design report.
- **2024-01** — Cohen became CEO of Houzz, succeeding co-founder Adi Tatarko, who became executive chair.

## Links

- Website: https://www.houzz.com
- LinkedIn: https://www.linkedin.com/in/aloncohen2
- YouTube: https://www.youtube.com/watch?v=5r5-CI141uA

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Profile page: https://yespress.io/alon-cohen
Published by YesPress — https://yespress.io
Last updated: 2026-08-17