# Allison Worldwide

> Allison Worldwide is a Stagwell-owned global marketing and communications consultancy that combines earned media, corporate and crisis counsel, consumer and health expertise, experiential work, content production, influencer programs and predictive analytics. Founded in San Francisco in 2001, the agency now competes less like a conventional press office and more like an integrated intelligence-and-execution partner for large organizations.

- **Founded:** 2001
- **Headquarters:** San Francisco, United States
- **Founders:** Scott Allison (Co-founder), Andy Hardie-Brown (Co-founder), Jonathan Heit (Co-founder), Scott Pansky (Co-founder)
- **Products:** Integrated campaigns and communications, Corporate affairs and reputation, Brandgeist IQ, Allison Advanced Issues Monitor, Sidekick content and experiential
- **Notable:** Named among PRovoke Media's Global Agencies of the Decade for the 2010s., Named PRovoke's 2010 Agency of the Year in the under-$25-million category before the MDC Partners investment., The Dexcom Super Bowl program generated 1.2 million visits to Dexcom.com and the most-searched ad of the night, according to Allison's case study.

## Products & services

- **Integrated campaigns and communications** — Earned media, media strategy, analyst relations, influencer engagement, digital and social, multichannel campaigns and paid performance.
- **Corporate affairs and reputation** — Executive positioning, financial communications, crisis preparation and response, internal communications, public affairs and reputational-risk counsel.
- **Brandgeist IQ** — An AI-powered methodology that gives brands a 1-100 cultural-relevance score across five indicators, with competitive benchmarking and regularly refreshed signals.
- **Allison Advanced Issues Monitor** — An issues-monitoring platform that analyzes sources, sentiment, narratives and misinformation to identify emerging risk.
- **Sidekick content and experiential** — A studio spanning branded content, design, video, digital storytelling, live events, activations and immersive experiences.
- **TapIN** — A creative lab that tracks platform behavior and emerging cultural signals for quick-turn brand activation.
- **Allison Unboxed** — A proprietary framework for technology product launches and global launch toolkits.

## Achievements

- Named among PRovoke Media's Global Agencies of the Decade for the 2010s.
- Named PRovoke's 2010 Agency of the Year in the under-$25-million category before the MDC Partners investment.
- The Dexcom Super Bowl program generated 1.2 million visits to Dexcom.com and the most-searched ad of the night, according to Allison's case study.
- Corona's 2022 Global Plastic Fishing Tournament removed 20 tons of plastic and produced 2.2 million media mentions, according to Allison's case study.
- Sidekick joined Allison in 2024, adding experiential, digital storytelling and branded-content capability.
- PROS earned 10 trophies at the 2025 AMPRO Awards.
- The agency appeared in PRNEWS' Agency Elite Top 100 from 2020 through 2023.

## Latest updates

- **2026-01** — Wendy Lund became global CEO and also took the newly created role of Stagwell vice chair of health.
- **2025-12** — Stagwell placed Allison within a combined communications and advocacy division chaired by Zac Moffatt.
- **2025** — Allison introduced or expanded Brandgeist IQ, GEO work for AI-driven search, predictive analytics leadership and new senior hires across strategy, technology and influence.
- **2024-12** — Ray Day became executive chairman as co-founders Scott Allison and Andy Hardie-Brown moved into advisor roles.
- **2024-03** — Stagwell completed the Sidekick acquisition for £4.5 million, including £3.6 million in cash and shares, with up to £8 million in contingent consideration.
- **2023-09** — Allison+Partners rebranded as Allison, presenting itself as a global integrated marketing and communications consultancy.

## Links

- Website: https://www.allisonworldwide.com/
- LinkedIn: https://www.linkedin.com/company/allison-worldwide/
- Twitter/X: https://twitter.com/Allisonww_
- YouTube: https://www.youtube.com/watch?v=6flypnZGCS0
- Instagram: https://www.instagram.com/allisonworldwide/
- Facebook: https://www.facebook.com/allisonworldwide/

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Profile page: https://yespress.io/allison-worldwide
Published by YesPress — https://yespress.io
Last updated: 2026-09-23