# Alberto Casellas

> Alberto “Beto” Casellas is a Synchrony executive and consumer finance operator whose career began at GE in 1990. A Yale economics graduate raised in San Juan, Puerto Rico, he co-founded the Latinx Executive Alliance and has chaired the Domus Kids board since 2023. His public leadership advice emphasizes keeping commitments, continued learning and helping others advance.

- **Role:** Executive Vice President and CEO, Health & Wellness platform at Synchrony
- **Organizations:** Synchrony, General Electric, Latinx Executive Alliance, Domus Kids
- **From:** San Juan, Puerto Rico
- **Education:** B.A. in Economics, Yale University
- **Known for:** Co-founded the Latinx Executive Alliance., First Hispanic board chair of Domus Kids., Named to the Fast Company Executive Board in 2023.

## Career timeline

- **1989** — Yale undergraduate class of 1989; earned a B.A. in Economics.
- **1990** — Joined GE.
- **1997–1999** — General Manager, GE Supply South America Operations, São Paulo and Buenos Aires.
- **1999–2002** — Led GE Structured Services’ e-Business initiative.
- **2002–2004** — Site Operations Leader, GE Capital Consumer Finance, Charlotte.
- **2004–2014** — Vice President and General Manager, Retail Card Portfolios, in the San Francisco Bay Area.
- **2014-03–2016-11** — Senior Vice President, Retail Card Client Initiatives Group, Synchrony.
- **2015-06** — Joined the Domus Kids board.
- **2016-11–2018-12** — Executive Vice President and Chief Customer Engagement Officer, Synchrony.
- **2019-01–2021-06** — CEO of Synchrony’s CareCredit platform.
- **2021-06** — Became EVP and CEO of Synchrony’s Health & Wellness platform.
- **2021-10** — Helped co-found the Latinx Executive Alliance, launched October 4.
- **2023-09** — Became Domus Kids board chair, effective September 28.

## Achievements

- Co-founded the Latinx Executive Alliance.
- First Hispanic board chair of Domus Kids.
- Named to the Fast Company Executive Board in 2023.

## Latest updates

- **2026-08** — Domus Kids’ board list dated August 13, 2026 continues to name Beto Casellas as chair.
- **2026-04** — Named in the April 30 Domus Cocktail Party photo gallery in Greenwich, Connecticut.
- **2025-07** — An updated executive biography describes him as chair of Domus Kids and co-founder of an executive alliance.

## Links

- Website: https://www.synchrony.com/about-us/leadership
- LinkedIn: https://www.linkedin.com/in/betocasellas/
- Twitter/X: https://twitter.com/betocasellas

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Profile page: https://yespress.io/alberto-casellas
Published by YesPress — https://yespress.io
Last updated: 2026-10-21