# Ahrefs

> Ahrefs is a bootstrapped Singapore-based software company whose marketing-intelligence platform turns a large, continuously refreshed web index into practical tools for competitive research, keyword discovery, backlink analysis, technical site audits, rank tracking, content planning, web analytics, and AI-search visibility. Its customers range from solo site owners and consultants to agencies, ecommerce teams, SaaS marketers, and large enterprises; the company sells tiered subscriptions while keeping a useful free layer for verified websites.

- **Founded:** 2010
- **Headquarters:** Singapore, Singapore
- **Founders:** Dmytro (Dmitry) Gerasymenko (Founder and CEO)
- **Team size:** 147 teammates across 27 locations according to Ahrefs' company page, accessed August 2026; the supplied business dataset lists 210 employees.
- **Products:** Site Explorer, Keywords Explorer, Site Audit, Rank Tracker, Content Explorer
- **Notable:** Built what Ahrefs describes as the most active SEO crawler and the second-most-active web crawler after Google., Accumulated 15 years of web-crawl experience and a data store the company describes as 320 petabytes., Expanded from backlink analysis into an integrated marketing platform covering search, content, technical performance, analytics, reporting, local marketing, and AI visibility.

## Products & services

- **Site Explorer** — Competitive research for any website's organic traffic, paid traffic, pages, and backlink profile.
- **Keywords Explorer** — Keyword discovery, clustering, difficulty, search-intent, click, and traffic-potential research across large keyword databases.
- **Site Audit** — Cloud crawler that checks websites for more than 170 technical and on-page SEO issues and provides prioritized recommendations.
- **Rank Tracker** — Desktop and mobile keyword-position monitoring, share-of-voice comparison, and reporting across more than 190 countries.
- **Content Explorer** — Research database for discovering successful pages, link prospects, mentions, and content opportunities.
- **Ahrefs Webmaster Tools / Ahrefs Free** — A free layer for verified sites that includes limited Site Explorer and Site Audit access plus analytics and selected workflow tools.
- **Web Analytics** — Privacy-focused website analytics covering essential traffic metrics and newer channels such as LLM referrals.
- **AI Content Helper** — Content optimization workspace that compares topical coverage with leading pages and supplies AI-assisted feedback.
- **Brand Radar** — Brand-visibility research across AI assistants, Google AI experiences, conventional search, and source channels including web pages and video.
- **Ahrefs API and Ahrefs Connect** — Programmatic access and an OAuth-based integration system for bringing Ahrefs competitive, backlink, and audit data into other workflows.

## Achievements

- Built what Ahrefs describes as the most active SEO crawler and the second-most-active web crawler after Google.
- Accumulated 15 years of web-crawl experience and a data store the company describes as 320 petabytes.
- Expanded from backlink analysis into an integrated marketing platform covering search, content, technical performance, analytics, reporting, local marketing, and AI visibility.
- Made core Site Explorer and Site Audit capabilities free for verified website owners through Ahrefs Webmaster Tools in 2020.
- Reached use among marketers at 44% of Fortune 500 companies, according to Ahrefs' enterprise page.
- Remained privately held and proudly bootstrapped while operating web-scale crawling infrastructure.

## Latest updates

- **2026-06** — Ahrefs combined Brand Radar visibility reports across AI and search-based platforms, added bot-verification checks in Bot Analytics, expanded Brand Radar entity data in the API, and made its Domain Rating API endpoint available free with attribution.
- **2026-05** — The company added Agent B in beta, AI-assisted Site Audit handoffs, Grok visibility data, comment management in Social Media Manager, Local SEO review management, and broader Brand Radar reporting.
- **2025-11** — Ahrefs positioned Brand Radar as a flagship product for measuring visibility across AI answers, search demand, web mentions, and video sources.
- **2025-09** — Ahrefs launched Ahrefs Connect, an OAuth integration framework built on API v3, and expanded Brand Radar with entities, topics, saved reports, exports, and API access.
- **2025-08** — Brand Radar 2.0 added dedicated views for AI answers, cited domains, and cited pages while extending coverage to Google's AI Mode.

## Links

- Website: https://ahrefs.com
- LinkedIn: https://www.linkedin.com/company/ahrefs/
- Twitter/X: https://x.com/ahrefs
- YouTube: https://www.youtube.com/c/AhrefsCom
- Instagram: https://www.instagram.com/ahrefs
- Facebook: https://www.facebook.com/Ahrefs

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Profile page: https://yespress.io/ahrefs
Published by YesPress — https://yespress.io
Last updated: 2026-08-10