# Afresh

> Afresh is a San Francisco enterprise software company whose grocery-native AI helps retailers decide what to buy, order, produce and sell. Built first for volatile, short-lived foods such as produce, meat and prepared meals, its platform now spans every store department and distribution-center buying. Afresh sells to national and regional grocers, promising fuller shelves, lower shrink, faster ordering and less food waste while keeping human operators in the decision loop.

- **Founded:** 2017
- **Headquarters:** San Francisco, United States
- **Founders:** Matt Schwartz (Co-founder and CEO), Nathan Fenner (Co-founder and Chief Product Officer), Volodymyr Kuleshov (Co-founder and founding Chief Technologist)
- **Team size:** Approximately 170 employees; LinkedIn lists 51-200 employees.
- **Products:** Fresh Replenishment / Store Ordering, Period Ending Inventory, Fresh Store Suite, Production Planning, Recipe Management
- **Notable:** Reported more than 200 million pounds of food waste prevented, 110 million kilograms of CO2 emissions reduced and 4.06 billion gallons of water saved by the end of 2025., Expanded to more than 12,500 grocery departments across 40 states by mid-2026., Models 12.5 billion grocery items using roughly a decade of data, according to the company platform page.

## Products & services

- **Fresh Replenishment / Store Ordering** — AI-written item-level store orders that incorporate demand, perishability, inventory uncertainty, case packs and local operating conditions; available through mobile, web, scanner and back-end API workflows.
- **Period Ending Inventory** — Guided inventory counting and validation for fresh departments, with concurrent mobile workflows and real-time error detection.
- **Fresh Store Suite** — A unified suite covering replenishment, production planning and period-ending inventory across produce, meat, seafood, deli, bakery and prepared foods.
- **Production Planning** — Demand-led plans that tell in-store teams what to make, when to make it and in what quantity, including ingredient and recipe relationships across departments.
- **Recipe Management** — A connected recipe and ingredient layer for prepared foods that links purchasing, yield and production demand.
- **Fresh Buying / DC Buying** — An AI workspace for distribution-center buyers that forecasts demand, drafts purchase orders, compares vendors, models scenarios and surfaces supply disruptions.
- **Full-store ordering** — Expansion of the Afresh platform into center store, frozen, health and beauty, and general merchandise while retaining department-specific workflows.

## Achievements

- Reported more than 200 million pounds of food waste prevented, 110 million kilograms of CO2 emissions reduced and 4.06 billion gallons of water saved by the end of 2025.
- Expanded to more than 12,500 grocery departments across 40 states by mid-2026.
- Models 12.5 billion grocery items using roughly a decade of data, according to the company platform page.
- Reports average customer outcomes of 25% lower shrink, 3% sales lift, 7% higher inventory turns and 95%+ recommendation adherence.
- Recognized as a Next Generation Supply Chain Innovator by SVG Ventures-THRIVE in 2025.
- Expanded from fresh-department ordering to a grocery-wide platform spanning stores and distribution centers.

## Latest updates

- **2026-06** — Balls Food Stores selected Afresh for production planning and full-store ordering across 25 Kansas City-area supermarkets.
- **2026-06** — Grocery Outlet selected Afresh for store ordering across every department at more than 500 independently operated locations.
- **2026-04** — Afresh raised $34 million to scale its grocery AI platform; the company said over 60% of lifetime order volume had occurred in the preceding 12 months.
- **2026-03** — The platform expanded from fresh categories to center store, frozen, general merchandise, and health and beauty.
- **2026-01** — Adam Litle joined as Chief Revenue Officer after the company reported more than 70% year-over-year revenue growth and deployment in over 12,000 departments.
- **2025-11** — Afresh launched Fresh Buying for distribution centers with Wakefern as an early implementation partner.
- **2025-09** — Afresh launched its Fresh Store Suite, adding Production Planning and Period Ending Inventory to its replenishment product.

## Links

- Website: https://www.afresh.com
- LinkedIn: https://www.linkedin.com/company/afreshtechnologies
- Twitter/X: https://twitter.com/afreshai
- YouTube: https://www.youtube.com/channel/UCdOc3PWaeLEhkkQvI_agOTQ

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Profile page: https://yespress.io/afresh
Published by YesPress — https://yespress.io
Last updated: 2026-08-10