# Adobe Workfront

> Adobe Workfront is Adobe’s enterprise work management business and cloud platform. It connects project intake, staffing, execution, reviews, approvals, and reporting, with particular strength in marketing and creative operations. Planning and Fusion extend it into campaign planning and integration with other business applications.

- **Founded:** 2001
- **Headquarters:** Lehi, United States
- **Founders:** Scott Johnson (Co-founder; CEO until 2011; later chairman), Abe Knell (Co-founder), Jason Fletcher (Co-founder), Nate Bowler (Co-founder)
- **Products:** Adobe Workfront, Adobe Workfront Planning, Adobe Workfront Fusion, Review and approval, AI Collaborators
- **Notable:** Acquired by Adobe for approximately US$1.5 billion in December 2020., More than 3,000 customers and one million users reported at acquisition., JLL reported a 260% increase in design deliverables over two years after workflow improvements using Workfront.

## Products & services

- **Adobe Workfront** — Cloud enterprise work management for project intake, tasks, resources, portfolios, time tracking, approvals, and reporting; originally launched as @task.
- **Adobe Workfront Planning** — Campaign records, marketing calendars, connected planning data, and AI-assisted planning; generally available August 28, 2024.
- **Adobe Workfront Fusion** — Low-code integration and automation across Workfront, Adobe applications, and third-party systems; public-API connectivity.
- **Review and approval** — Digital proofing, versioned feedback, approval workflows, and integration with Frame.io for Business.
- **AI Collaborators** — Assign AI agents to tasks and return their output to existing review and approval workflows; announced as live in September 2026.
- **Training and implementation ecosystem** — Experience League documentation, courses, customer community, and implementation services through Adobe and partners.

## Achievements

- Acquired by Adobe for approximately US$1.5 billion in December 2020.
- More than 3,000 customers and one million users reported at acquisition.
- JLL reported a 260% increase in design deliverables over two years after workflow improvements using Workfront.
- IEHP reported ergonomic request processing reduced from four weeks to 24 hours.
- FOCUS Brands reported creative audits reduced from eight hours to two hours; customer case studies are context-specific results.

## Latest updates

- **2024-08** — Workfront Planning became generally available on August 28, with connected campaign records and marketing calendars.
- **2026-02** — Adobe’s integration page states the native Salesforce integration stopped functioning after February 28, 2026; Fusion is the recommended alternative.
- **2026-09** — The September Workfront Wire announced live AI Collaborators for assigning AI agents to tasks within existing permissions, audit trails, and approval steps. The announcement says they are included with Select, Prime, and Ultimate at no additional cost.

## Links

- Website: https://business.adobe.com/products/workfront.html
- LinkedIn: https://www.linkedin.com/company/adobeworkfront/
- Twitter/X: https://twitter.com/Workfront_Inc
- GitHub: https://github.com/Workfront
- Facebook: http://www.facebook.com/attaskinc

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Profile page: https://yespress.io/adobe-workfront
Published by YesPress — https://yespress.io
Last updated: 2026-10-01