# ActiveCampaign

> ActiveCampaign is a Chicago-based marketing automation platform that helps over 180,000 businesses in 170+ countries connect with their customers through email marketing, CRM, SMS, and AI-powered automation. Founded in 2003 by Jason VandeBoom - who bootstrapped it solo for 13 years before raising $360M - the company reached a $3B valuation in 2021 and now generates $250M+ in annual recurring revenue. Its platform is particularly strong for small and mid-sized businesses that need sophisticated automation without enterprise-level complexity or cost.

- **Founded:** 2003
- **Headquarters:** Chicago, Illinois, USA
- **Founders:** Jason VandeBoom (Founder & CEO)
- **Team size:** 700-1,500 employees across global offices
- **Products:** Email Marketing, Marketing Automation, CRM & Sales Automation, SMS & WhatsApp Marketing, Active Intelligence (AI Agents)
- **Notable:** Bootstrapped solo by one founder for 13 years, reaching $50M ARR before first external investment in 2016, Achieved $3B unicorn valuation in 2021, 18 years after founding, 180,000+ customers across 170+ countries

## Products & services

- **Email Marketing** — Advanced email campaigns with AI-powered content generation, predictive send times, segmentation, and A/B testing.
- **Marketing Automation** — Visual automation builder with conditional logic, behavioral triggers, and 2.5M+ automations run monthly across the platform.
- **CRM & Sales Automation** — Built-in sales pipeline with lead scoring, deal tracking, and AI-driven insights - no separate CRM required.
- **SMS & WhatsApp Marketing** — Native multi-channel messaging including SMS and WhatsApp (via Hilos acquisition) integrated into automation workflows.
- **Active Intelligence (AI Agents)** — 25+ autonomous AI agents that handle campaigns, automations, segmentation, personalization, and insights with minimal human input.
- **Landing Pages** — Built-in page builder for campaign landing pages, forms, and lead capture without third-party tools.
- **Integrations Marketplace** — 1,000+ app integrations including Salesforce, Shopify, WordPress, Wix, Google Ads, Meta, and more.

## Achievements

- Bootstrapped solo by one founder for 13 years, reaching $50M ARR before first external investment in 2016
- Achieved $3B unicorn valuation in 2021, 18 years after founding
- 180,000+ customers across 170+ countries
- 109 billion emails sent in 2025 alone
- 2.5 million automations run monthly on the platform
- 1,000+ apps in integrations marketplace (milestone reached September 2025)
- G2 Winter 2026: Ranked #1 in 63 categories, Top 3 in 192 reports, earned 310 new badges
- BIG Awards: Company of the Year; Jason VandeBoom named Executive of the Year
- 2026 AI Excellence Award: Won Automation - Product category
- G2 2025 Best Software Awards: Top 50 and Top 100 across 5 categories
- First marketing platform to launch a Claude (Anthropic AI) connector
- FeaturedCustomers Premier Market Leader in Email Marketing

## Latest updates

- **2026-03** — Active Intelligence expanded with new capabilities for scheduling tools, payment processors, and CRM integrations across all plan tiers.
- **2026-02** — Acquired Feedback Intelligence, an AI evaluation platform, to improve how AI agents learn from performance data.
- **2026-01** — Announced 'results guarantee' - full refund within first month if customers see no meaningful results.
- **2025-11** — Launched Claude connector, becoming Anthropic's first official marketing connector partner.
- **2025-10** — Expanded Active Intelligence from Pro/Enterprise to all plan tiers.
- **2025-09** — Reached 1,000+ apps milestone in integrations marketplace.
- **2025-07** — Added native WhatsApp messaging to platform following Hilos acquisition.
- **2025-05** — Introduced Active Intelligence - platform-wide AI agent system representing a major shift from automation tool to autonomous marketing platform.
- **2024-11** — Launched AI Campaign Builder enabling full email campaigns generated from prompts or URLs.

## Links

- Website: https://www.activecampaign.com
- LinkedIn: https://www.linkedin.com/company/activecampaign
- Twitter/X: https://twitter.com/ActiveCampaign
- GitHub: https://github.com/ActiveCampaign
- YouTube: https://www.youtube.com/ActiveCampaignOfficial
- Instagram: https://www.instagram.com/activecampaign/
- Facebook: https://www.facebook.com/activecampaign/

---

Profile page: https://yespress.io/activecampaign
Published by YesPress — https://yespress.io
Last updated: 2026-06-01