# Aaron Emigh

> Aaron Emigh is a San Francisco Bay Area technology entrepreneur and product executive, known for co-founding Brilliant Smart Home and Shopkick. His earlier roles include leadership at CommerceFlow, Rojo Networks, Six Apart, and Radix Labs. After Brilliant’s 2024 ownership transition he described continuing as an advisor; public professional listings now identify him as Vice President, Product at Verkada. His work spans connected homes, mobile commerce, publishing, and security research.

- **Role:** Vice President, Product at Verkada
- **Organizations:** Verkada, Brilliant Smart Home, Shopkick, Six Apart, Rojo Networks, Radix Labs, CommerceFlow, Anti-Phishing Working Group
- **Education:** B.A.; graduated summa cum laude, University of California, Santa Cruz
- **Known for:** Co-founded Brilliant Smart Home and Shopkick., His LinkedIn biography reports more than 140 issued patents., Recognized as a World Economic Forum Technology Pioneer in conference and speaker records.

## Career timeline

- **1991** — Graduated from UC Santa Cruz; his thesis concerned the SWIFT distributed filesystem.
- **Before 2005** — Served as CEO of CommerceFlow and managing director of Radix Labs.
- **2005** — Listed as the Radix Labs contact for an Anti-Phishing Technology report produced with the US Secret Service San Francisco Electronic Crimes Task Force.
- **2006** — Moved from Rojo Networks to Six Apart following the acquisition, taking responsibility for core technologies.
- **2009** — Co-founded Shopkick with Cyriac Roeding and Jeff Sellinger; served as CTO.
- **2014** — SK planet announced its acquisition of Shopkick.
- **2015** — Co-founded Brilliant with Steven Stanek and Jeremy Hiatt.
- **2017** — Brilliant introduced its wall control and announced a $21 million Series A.
- **2018** — Brilliant announced commercial availability; Emigh testified at a US tariff hearing.
- **2021** — Brilliant announced a $40 million Series B on August 31, bringing announced total funding to $61 million.
- **2024** — Following Brilliant’s sale to private investors, Emigh said he was continuing as an advisor and leaving executive leadership.
- **Current public listings, checked 2026-10** — Listed as Vice President, Product at Verkada; precise joining date not independently established.

## Achievements

- Co-founded Brilliant Smart Home and Shopkick.
- His LinkedIn biography reports more than 140 issued patents.
- Recognized as a World Economic Forum Technology Pioneer in conference and speaker records.
- Graduated summa cum laude from UC Santa Cruz.
- Led Brilliant through its announced $21 million Series A and $40 million Series B.

## Latest updates

- **2024-08** — Publicly supported Brilliant’s transition from venture backing to private ownership and said he would continue as an advisor under CEO Lisa Petrucci.
- **2025-02** — Recommended the StartX entrepreneurial community and shared its Summer 2025 application announcement.
- **2026-10** — Research check: LinkedIn associates him with Verkada; multiple public professional directories list Vice President, Product. This is a verification date, not a dated appointment announcement.

## Links

- LinkedIn: https://www.linkedin.com/in/aaronemigh

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Profile page: https://yespress.io/aaron-emigh
Published by YesPress — https://yespress.io
Last updated: 2026-10-15