# Aaron DeBevoise

> Aaron DeBevoise is the Los Angeles-based founder and CEO of Spotter, which provides capital through YouTube revenue licensing and connects creators with advertisers. His background spans JPMorgan entertainment finance, North Entertainment, Machinima, StyleHaul and Network of One. His current work focuses on long-form creator programming and the business relationships that support it.

- **Role:** Founder and CEO at Spotter
- **Organizations:** Spotter, Machinima, StyleHaul, Network of One, North Entertainment, JPMorgan
- **Education:** B.A. in Economics; magna cum laude and Phi Beta Kappa, Williams College
- **Known for:** Co-founded Machinima and StyleHaul., Founded Spotter in 2019., Led Spotter during its announced $200 million Series D in 2022.

## Career timeline

- **2002-2007** — Worked at JPMorgan in entertainment finance; dates reported in public professional listings.
- **Before 2012** — Founded North Entertainment and produced programming with entertainment partners.
- **By 2012** — Co-founder and EVP of Network Programming at Machinima; contemporaneous event biographies confirm the programming role.
- **2010** — Co-founded StyleHaul.
- **2013-2019** — Served as chairman and CEO of Network of One; dates reported in professional listings.
- **2014** — RTL Group acquired StyleHaul.
- **2019** — Founded Spotter.
- **2022** — Spotter announced a $200 million Series D led by SoftBank Vision Fund 2 at a $1.7 billion valuation.
- **2024** — Spotter Studio launched publicly; Amazon made a minority investment in Spotter.
- **2025** — Announced the transition of Spotter Studio to an internal tool.
- **2026** — Promoted Creator TV through Spotter’s second annual Showcase.

## Achievements

- Co-founded Machinima and StyleHaul.
- Founded Spotter in 2019.
- Led Spotter during its announced $200 million Series D in 2022.
- Named to the Los Angeles Business Journal’s LA500 in 2024.
- Spotter reports $1 billion in creator payouts and more than 800 channels funded as of the research date.

## Latest updates

- **2026-10** — Spotter’s public capital page reports $1 billion in creator payouts and more than 800 funded channels, observed on 2026-10-25.
- **2026-03** — Spotter held its second Showcase on March 4 in New York, promoting its Creator TV proposition to brands.
- **2025-10** — Announced that Spotter Studio would move from a public product to an internal tool supporting advertising and licensing.

## Links

- Website: https://www.spotter.com/
- LinkedIn: https://www.linkedin.com/in/aarondebevoise

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Profile page: https://yespress.io/aaron-debevoise
Published by YesPress — https://yespress.io
Last updated: 2026-10-25